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ICECREAM Sale

Serve up streetwear with a playful twist in Icecream by Pharrell Williams, now on sale at Cruise Fashion. Bursting with cartoon motifs, vibrant palettes, and skate-culture influence, the brand offers tees, hoodies, and denim that break the mould. Perfect for those who don’t take style too seriously but want to stand out. Explore the Icecream sale and make every outfit pop.
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ICECREAM Running Dog Denim Jeans

£45.00£150.00

ICECREAM Running Dog T-Shirt

£32.00£45.00

ICECREAM Men's Regular Fit T-Shirt

£32.00£45.00

ICECREAM Pop Art T-Shirt

£32.00£45.00

ICECREAM Men's Smooth Finish Pull Over Over the Head Hoodie

£88.00£125.00

Buy now. Pay later. Earn rewards

Representative APR: 29.9% (variable) Credit subject to status. Terms apply.
Missed payments may affect your credit score.
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© 2026 Cruise Clothing Limited

Cruise Clothing Limited (FRN: 971948), trading as ‘Cruise Fashion’ is an appointed representative of Frasers Group Financial Services Limited (FRN: 311908) who are authorised and regulated by the Financial Conduct Authority as a lender. Frasers Plus is a credit product provided by Frasers Group Financial Services Limited and is subject to your financial circumstances. Missed payments may affect your credit score. * Exclusive access to discounts on selected products for Frasers Plus customers before everyone else. For regulated payment services, Frasers Group Financial Services Limited is a payment agent of Transact Payments Limited, a company authorised and regulated by the Gibraltar Financial Services Commission as an electronic money institution.