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ICECREAM Sale

Serve up streetwear with a playful twist in Icecream by Pharrell Williams, now on sale at Cruise Fashion. Bursting with cartoon motifs, vibrant palettes, and skate-culture influence, the brand offers tees, hoodies, and denim that break the mould. Perfect for those who don’t take style too seriously but want to stand out. Explore the Icecream sale and make every outfit pop.
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Boss Sale
ICECREAM Running Dog Denim Jeans

£45.00£150.00

Frasers Plus price £40.50

ICECREAM Running Dog T-Shirt

£32.00£45.00

Frasers Plus price £28.80

ICECREAM Cityscape T-Shirt

£23.00£45.00

Frasers Plus price £20.70

ICECREAM Men's Regular Fit T-Shirt

£32.00£45.00

Frasers Plus price £28.80

ICECREAM Pop Art T-Shirt

£32.00£45.00

Frasers Plus price £28.80

ICECREAM Men's Smooth Finish Pull Over Over the Head Hoodie

£88.00£125.00

Frasers Plus price £79.20

Get an extra 10% OFF Sale

Representative APR: 29.9% (variable) Credit subject to status. Terms apply.
Missed payments may affect your credit score.
Get an extra 10% OFF Sale
Representative 29.9% APR variable
Missed payments may affect your credit score.
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© 2026 Cruise Clothing Limited

Cruise Clothing Limited (FRN: 971948), trading as ‘Cruise Fashion’ is an appointed representative of Frasers Group Financial Services Limited (FRN: 311908) who are authorised and regulated by the Financial Conduct Authority as a lender. Frasers Plus is a credit product provided by Frasers Group Financial Services Limited and is subject to your financial circumstances. Missed payments may affect your credit score. * Exclusive access to discounts on selected products for Frasers Plus customers before everyone else. For regulated payment services, Frasers Group Financial Services Limited is a payment agent of Transact Payments Limited, a company authorised and regulated by the Gibraltar Financial Services Commission as an electronic money institution.