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The Lacoste brand is the legend of a fantastic tennis player, René Lacoste, a member of the famous 'Musketeers' team, and a star of the courts at Wimbledon, Forest Hills, and Roland Garros where he won 7 majors. His exploits are those of a generation, which, in the early years of the 20th century really invented the sport as we know it today while remaining faithful to traditional values. The Lacoste crocodile is one of the most famous and recognisable logos in the world, and can be found on the brands standout pieces which include amongst other Lacoste Polo Shirts, trainers, and jackets.