Cruise Stores

Cruise is recognised as one of the UK's leading luxury retailers with a fantastic reputation for iconic international designer collections, directional street-led fashion and premium denim brands. Our stores are contemporary style galleries, offering the seasons most coveted products for men, women and children.

Established in Edinburgh in 1981, Cruise has grown from its first store selling cutting-edge designer menswear and now has a number of highstreet stores alongside a hugely successful website and mobile app. Our philosophy is simple - to offer exceptional service and exclusive style whether you are shopping in one of our stores or online through our website or app. Wherever you shop with Cruise, a personal stylist is on hand to help in any way they can, offering an unrivaled level of personalised customer service and committed to delivering the ultimate shopping experience to our diverse, discerning customer base.