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Launched in 2003 as a collaboration between sporting giant adidas and Japanese design authority Yohji Yamamoto, Y-3 produces a luxurious line of sportswear which blurs the lines between innovative design, elegance, and wearable, active apparel. Carving out a new category in fashion, Yohji Yamamoto's craftsmanship and forward-thinking ethos has seen Y-3 revolutionise the industry. Intent on setting trends rather than following them, Y-3's use of subtle branding and bold colourways has ensured the brand's longevity.