Inject playfulness into your off-duty wardrobe with Icecream hoodies, the streetwear label from Pharrell Williams that champions bold graphics and irreverent design. These aren’t just hoodies—they’re statement pieces defined by vibrant colours, cartoon-inspired motifs and premium craftsmanship. Whether you layer them with denim or keep it casual with joggers, Icecream hoodies bring energy to every look. Explore the collection at Cruise and step into a streetwear world that doesn’t take itself too seriously.