Frankies Bikinis

Frankies Bikinis is a female-led lifestyle brand recognised for its on-trend designs, innovative fabrics, and a commitment to crafting styles that make women feel more confident. Founded by mother-daughter duo Mimi and Francesca Aiello in their Malibu home in 2012, the brand has since grown into an internationally recognised company. Their journey has included collaborations with iconic women such as Bella Hadid, Pamela Anderson, Sydney Sweeney, Gigi Hadid, Naomi Osaka, Hailee Steinfeld, and Sofia Richie. From swimwear to ready-to-wear clothing, knits, and activewear, Francesca has expanded Frankies Bikinis' offering to include a wide range of ultra-flattering, feminine styles that are available now from Cruise Fashion in store, online, and on the mobile app.
Get an extra 10% OFF Sale
Representative 29.9% APR variable
Missed payments may affect your credit score.
© 2026 Cruise Clothing Limited

Cruise Clothing Limited (FRN: 971948), trading as ‘Cruise Fashion’ is an appointed representative of Frasers Group Financial Services Limited (FRN: 311908) who are authorised and regulated by the Financial Conduct Authority as a lender. Frasers Plus is a credit product provided by Frasers Group Financial Services Limited and is subject to your financial circumstances. Missed payments may affect your credit score. * Exclusive access to discounts on selected products for Frasers Plus customers before everyone else. For regulated payment services, Frasers Group Financial Services Limited is a payment agent of Transact Payments Limited, a company authorised and regulated by the Gibraltar Financial Services Commission as an electronic money institution.