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Herno was founded in 1948 in the small town of Lesa in Italy by Giuseppe Marenzi and his wife Alessandra Diana. Having previously worked in a factory waterproofing jackets, with the experienced gained he saw an opportunity in the market to further develop men’s and women’s raincoats which became a hit in Italy. In the 60’s Herno widened its offer of products by producing cashmere coats, and this expansion abroad established the Herno brand among other European countries. Since then, and with the expansion of the outwear market the brand has found success in the United States and also Japan.